{"title":"SoHo Pop-Up — September 2026","description":null,"products":[{"product_id":"the-identity-hoodie","title":"The Identity Hoodie","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003eThe Identity Hoodie is a heavyweight organic cotton hoodie designed for everyday wear with a focus on premium craftsmanship and timeless style. The color burgundy, which is embodied in this extraordinary hoodie, whispers elegance and quiet confidence. This deep, rich hue has been revered throughout history, finding its place in the robes of distinguished scholars and the lavish contours of classic sports cars. As you wear \u003cstrong\u003eThe Identity Hoodie\u003c\/strong\u003e, you are draped in a legacy that speaks to prestige, crafting an impression wherever you go.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eThis hoodie is crafted from 100% organic cotton, making it not only stylish but also sustainable. The organic material assures that each wear feels soft against your skin, providing comfort throughout the day.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eFeaturing a robust 470GSM heavyweight French Terry fabric, \u003cstrong\u003eThe Identity Hoodie\u003c\/strong\u003e combines structure with fluidity. This unique material allows the hoodie to drape gracefully while maintaining breathability, ensuring you remain comfortable through different weather conditions.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eThe double-stitched shoulders and reinforced 2x2 ribbing highlight the attention to detail required for durability. These features ensure that \u003cstrong\u003eThe Identity Hoodie\u003c\/strong\u003e withstands the test of time, maintaining its shape and style through countless wears.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eDesigned with an oversized fit, this hoodie includes a kangaroo pocket, enhancing both style and functionality. It is tailored for those who appreciate subtle sophistication, making it more than just a garment—it becomes an essential part of your wardrobe.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003ePlus, it is pre-shrunk for consistent sizing, ensuring that you receive the same impeccable fit wear after wear. Just like the color itself, which deepens in character over time, this hoodie matures beautifully, gaining a unique story with each use.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"NEUTRL SPACE","offers":[{"title":"S","offer_id":45194519969946,"sku":"BGDHDE01","price":160.0,"currency_code":"USD","in_stock":true},{"title":"M","offer_id":45194520002714,"sku":"BGDHDE02","price":160.0,"currency_code":"USD","in_stock":true},{"title":"L","offer_id":45194520035482,"sku":"BGDHDE03","price":160.0,"currency_code":"USD","in_stock":true},{"title":"XL","offer_id":45194520068250,"sku":"BGDHDE04","price":160.0,"currency_code":"USD","in_stock":true},{"title":"2XL","offer_id":45194520101018,"sku":"BGDHDE05","price":160.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0645\/1508\/0346\/files\/Higgsfield_Image_Sept_10_2026_copy_3.png?v=1789046537"},{"product_id":"the-signature-hoodie","title":"The Signature Hoodie","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003eThe Signature Hoodie is crafted from heavyweight organic cotton to deliver lasting comfort, durability, and a minimalist aesthetic. Crafted from 100% organic cotton, this heavyweight vintage washed hoodie showcases the perfect blend of modern craftsmanship with a nostalgic touch. Designed with heavyweight French Terry fabric weighing 480GSM, it promises durability and a cozy fit that you will cherish.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eWhat makes \u003cstrong\u003eThe Signature Hoodie\u003c\/strong\u003e truly special is its unique pre-shrunk wash, ensuring a lived-in feel that greets you as soon as you wear it. This feature allows the fabric to drape with ease, adapting gracefully to your every movement while carrying the tales of its previous journeys. With double-stitched shoulders and reinforced 2x2 ribbing, this hoodie stands the test of time, embodying the essence of classic apparel.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eFeaturing an oversized silhouette, \u003cstrong\u003eThe Signature Hoodie\u003c\/strong\u003e includes a functional kangaroo pocket, merging comfort with laid-back style. Weighing in at 33oz (0.94kg), it represents substantial weight that symbolizes the well-traveled nature of clothing that has been embraced over time. This limited-edition piece is tailored for individuals who appreciate a fusion of heritage and contemporary design.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003ePair the hoodie with your favorite jeans or joggers for a relaxed yet stylish look. Its practicality makes it an effortless addition to any wardrobe, allowing you to invest in a piece that offers both comfort and authenticity. Enjoy the allure of the past while embracing the modern touches in \u003cstrong\u003eThe Signature Hoodie\u003c\/strong\u003e, a versatile garment that will undoubtedly be a cherished staple.\u003c\/span\u003e\u003c\/p\u003e","brand":"NEUTRL SPACE","offers":[{"title":"S","offer_id":45522669535386,"sku":"VTGHDE01","price":180.0,"currency_code":"USD","in_stock":true},{"title":"M","offer_id":45522669568154,"sku":"VTGHDE02","price":180.0,"currency_code":"USD","in_stock":true},{"title":"L","offer_id":45522669600922,"sku":"VTGHDE03","price":180.0,"currency_code":"USD","in_stock":true},{"title":"XL","offer_id":45522669633690,"sku":"VTGHDE04","price":180.0,"currency_code":"USD","in_stock":true},{"title":"2XL","offer_id":45522669666458,"sku":"VTGHDE05","price":180.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0645\/1508\/0346\/files\/Higgsfield_AI_Image_Sept_10_2026_copy_2.png?v=1789038624"},{"product_id":"the-stratus-blue-shirt","title":"The Stratus Blue Shirt","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe Stratus Blue Shirt combines timeless tailoring with a contemporary silhouette for everyday versatility. This unique piece is inspired by classic striped dress shirts, yet reinvents them with a fresh approach that speaks to modern aesthetics. Every detail of \u003cstrong\u003eThe Stratus Blue Shirt\u003c\/strong\u003e has been thoughtfully curated to ensure that it not only possesses visual appeal but also embraces and showcases the personality of its wearer. With a focus on accommodating various silhouettes and personal preferences, this shirt offers exceptional comfort for everyone.\u003c\/p\u003e\n\u003cp\u003eCrafted meticulously from 100% premium long-staple cotton, \u003cstrong\u003eThe Stratus Blue Shirt\u003c\/strong\u003e is designed to be both durable and luxurious. The fabric’s softness caresses the skin, making it an ideal garment for all-day wearing. Its fluid structure promotes a flattering fit that creates an effortless silhouette, comfortably adapting to your movements. The cropped style adds a chic twist, enabling easy pairing with high-waisted trousers or skirts, making it a versatile choice for any fashion-savvy individual.\u003c\/p\u003e\n\u003cp\u003eOne of the most eye-catching aspects of \u003cstrong\u003eThe Stratus Blue Shirt\u003c\/strong\u003e is its striking contrast cuffs, which inject a modern flair into the design. These elements not only enhance the shirt's aesthetic but also transform it into a statement piece suitable for elevating any outfit. The relaxed fit further boosts its versatility, making it seamless for a range of occasions—from casual brunches to more formal engagements.\u003c\/p\u003e\n\u003cp\u003eIn conclusion, this transcends basic apparel; it is a reflection of style and individuality. Tailored for those who desire to express their unique identity through fashion, while also prioritizing comfort, this shirt is an essential addition to your wardrobe.\u003c\/p\u003e","brand":"NEUTRL SPACE","offers":[{"title":"S","offer_id":45522663243930,"sku":"STRBLU01","price":100.0,"currency_code":"USD","in_stock":false},{"title":"M","offer_id":45522663276698,"sku":"STRBLU02","price":100.0,"currency_code":"USD","in_stock":false},{"title":"L","offer_id":45522663309466,"sku":"STRBLU03","price":100.0,"currency_code":"USD","in_stock":false},{"title":"XL","offer_id":45522663342234,"sku":"STRBLU04","price":100.0,"currency_code":"USD","in_stock":true},{"title":"2XL","offer_id":45522663375002,"sku":"STRBLU05","price":100.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0645\/1508\/0346\/files\/Higgsfield_Image_Sept_10_2026_copy_2.png?v=1789039260"},{"product_id":"the-uws-white-no-1","title":"The UWS White No. 1","description":"\u003cp\u003eThe UWS White No. 1 is a refined staple designed for everyday ease with an elevated intent. 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The body sits with a relaxed, structured shoulder, tapering into an elasticated hem and cuffs for a fit that holds its shape without holding you in. Set in slash pockets are worked into the front panel, kept flush and unobtrusive against the line of the jacket.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eThe interior is lined in a smooth, lightweight satin, chosen for ease of movement and a clean finish against the collar. \u003cem\u003eneutrl space\u003c\/em\u003e is embroidered in fine script at the left chest the only mark on the garment, placed with restraint rather than announcement.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eA jacket built for transition: layer it over a tee in early autumn, or beneath a coat once the season turns.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003eComposition \u0026amp; Care\u003c\/strong\u003e\u003cbr\u003eMachine wash cold, hang dry. 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Each Studio Denim is finished by hand, hand-distressed, individually splattered, individually worn in, so what you're wearing exists nowhere else. Cut wide-leg with a mid-waist sit, in organic cotton denim woven and washed in Portugal to a faded, lived in tone that reads more found than bought.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eThis isn't distressing as decoration it's a reminder that becoming was never meant to look uniform.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eDetails\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul dir=\"ltr\"\u003e\n\u003cli\u003e100% organic cotton denim, made in Portugal\u003c\/li\u003e\n\u003cli\u003eWide-leg fit, mid-waist rise\u003c\/li\u003e\n\u003cli\u003eFaded wash, hand-applied distressing and paint detail — no two pairs identical\u003c\/li\u003e\n\u003cli\u003eClassic five-pocket construction\u003c\/li\u003e\n\u003cli\u003ePart of the BECOMING collection\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"NEUTRL SPACE","offers":[{"title":"28","offer_id":49222338838682,"sku":null,"price":200.0,"currency_code":"USD","in_stock":true},{"title":"30","offer_id":49222338871450,"sku":null,"price":200.0,"currency_code":"USD","in_stock":true},{"title":"32","offer_id":49222338904218,"sku":null,"price":200.0,"currency_code":"USD","in_stock":true},{"title":"34","offer_id":49222338936986,"sku":null,"price":200.0,"currency_code":"USD","in_stock":true},{"title":"26","offer_id":49222338969754,"sku":null,"price":200.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0645\/1508\/0346\/files\/IMG_6626.jpg?v=1788954465"},{"product_id":"the-becoming-jersey","title":"THE BECOMING JERSEY","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eA premium long-sleeve rugby knit crafted in a deep burgundy tone with a contrasting ivory collar, V-neck insert, and ribbed cuffs. 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